Appeal Campaign, Appeal Letters, Fundraising, Getting Started
In the first post, Behind the Scenes Look at the Appeal Creation Process, we talked about how to manage the process. Today, we will look at actually writing the appeal. Donors want to know three things: Why your organization? Tell your emotional story of why...
Appeal Campaign, Appeal Letters, Fundraising, Getting Started
This is part two in a three-part series on Appeals. We will look at fundraising appeals by the numbers to determine how much we need to ask for in our appeal and strategy to use. I hate math. Really. Hate. Math. But to do an appeal right, even those of us who...
Appeal Campaign, Appeal Letters, Fundraising
This is part one of a three-part series on appeals. Today, I’m demystifying the fundraising appeal creation process by using project management skills and its processes. Here is another skill to add to your resume- project management! Did you know when...
Appeal Campaign, Appeal Letters, Featured, Fundraising, Getting Started
Now is the time to start making plans to fund your mission. Did you know that 53.8% of nonprofits start planning their year-end appeal campaign in October? Did you know that 59.9% of nonprofits make between 1-3 donor “touches” for their year-end campaign? That...