Easiest Free Way to Retain Donors and Get Funding

Easiest Free Way to Retain Donors and Get Funding

We talked about sustainable fundraising earlier. Retaining donors fall into stewardship and one of the easiest ways to retain donors is by email. The best part of email is that you can schedule them, saving you time. Let’s explore an email schedule and how to save time. 

How To Plan Your Giving Tuesday and Help You Rock The Day

How To Plan Your Giving Tuesday and Help You Rock The Day

Giving Tuesday is closer than you think! It’s time to start thinking through the process you will need to have a successful day. In a few months, the videos, social media posts, website, and online giving materials will need to be created and scheduled. Today, we concentrate on the plan. (And by the way, this plan isn’t just for Giving Tuesday! You can use it to create any online giving campaign or integrate it into an appeal campaign!)

How to Sustain Funds for Your Nonprofit, Part 4: Stewarding

How to Sustain Funds for Your Nonprofit, Part 4: Stewarding

Our love story continues today as we continue to sustain funds by stewarding our donors. I’ll bet you thought asking and receiving was the end of things. Well, a really good love affair lasts decades, stays connected, and evolves. It’s exactly what a donor relationship should do.

How to Use an Irresistible Lead Magnet to Attract New Donors

Acquiring new donors is difficult but when you are not an established nonprofit, it seems to be an even harder task. It is disheartening for a new or small nonprofit to have put in the work to build the organization and find funding a struggle. One solution is free...

The Nonprofit Industry’s Dirty Word and How to Use It to Your Advantage

The nonprofit industry as a whole hates the word “marketing”. It is a dirty word- never to be spoken. The only thing I can figure is that marketing is associated with for-profit business and nonprofits and their donors don’t like anything connected to the for-profit business. The problem is that…

Successful Social Media Strategy for Nonprofits

“We’re just starting out and don’t have a lot of original content or a program to promote but we need a social media presence. What do we post?” This is a dilemma I hear often. I always recommend a social media strategy called 4-1-1. It comes from social media experts...

Want to Finally Fund Your Mission? Here’s What You Need to Know.

Now is the time to start making plans to fund your mission. Did you know that 53.8% of nonprofits start planning their year-end appeal campaign in October? Did you know that 59.9% of nonprofits make between 1-3 donor “touches” for their year-end campaign? That campaign usually includes appeal letters! Did you know 28% of nonprofits raise 26-50% of their annual funds from their year-end ask? Would you like to be in that 28%? What could you do with those funds? To help you through the process, the entire month of October will be dedicated to Appeal letters.

How to be a Bad Board Member

You signed up to be a Board member and now you’ve changed your mind. Instead of quitting, you’ve decided to be a bad Board member and be asked off. What are some sure-fire ways to be the worst Board member ever? I surveyed my nonprofit friends to help you out. Here...

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A Simple Plan

About Me

Most nonprofit leaders lay awake at night trying to figure out how to fund their mission. Hi! I'm Alesha. I teach sustainable fundraising in a way that they can take action today so they can serve their clients. I can help you move from just getting started funding your new nonprofit to gaining confidence in your fundraising and building relationships to knowing what works for your organization and looking at the infinite game when it comes to funding. I’ve worked with nonprofit Founders and written the book I HAVE MY 501(C)3! NOW WHAT?!? Your Blueprint to Starting Your Nonprofit Without Being the Sole Funder that lays the foundations for funding in a new nonprofit. I’ve worked in Development (Fundraising) Departments in large organizations and I know the no cost, low-cost methods they use to bring in funding. I bring those sound strategies to the nonprofits I serve.

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Keep up with what’s going on in the club! Facebook Lives, new releases, challenges, and all things fundraising can be found here.

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