Nonprofit Insider's Club


My Secret Formula to Fundraising Success

My Secret Formula to Fundraising Success

I know this formula probably seems extremely simple but you would be surprised how hard it actually is to put to practice. The one thing I do know is when you spend the time to put this formula into action, funding comes.

How Restricted Funds Factor Into Your Fundraising Letter

How Restricted Funds Factor Into Your Fundraising Letter

I think the first thing you have to understand is that any time you ask a donor to give for a specific purpose, the funds given must be used for that purpose. That is called restricted funds. Unrestricted funds are the opposite. They can be used for any expense – including salaries. When we write our fundraising letters, fundraising professionals know that giving for a specific purpose raises more money. This often leaves us with a dilemma – what if we raised more than we need for the purpose?

The 3 Myths Stopping You from Fundraising

The 3 Myths Stopping You from Fundraising

Organizations who are just starting out know the urgent need for funding. Led by people who, while good-hearted, don't understand the fundamentals of fundraising sustainability. They're often looking for the visible, known, quick solutions to funding their missions....

A Guide to Integrated Appeal Campaigns that Fund Your Mission

  Check out the Nonprofit Insiders Club podcast here. The place for new and small nonprofits to learn how to fund your mission.   You need funds to serve your clients. One way to have a successful fundraiser is to have a multi-channel appeal. What is a...

First Year Fundraising Plan in 5 Steps Plus Free Bonuses

A Fundraising Plan is a roadmap to get from where you are now to where you want to be this time next year. There are a lot of fundraising plans out there but they are all cumbersome for a small nonprofit. These plans require a lot of work, are complicated and, really,...

How to Use an Irresistible Lead Magnet to Attract New Donors

Acquiring new donors is difficult but when you are not an established nonprofit, it seems to be an even harder task. It is disheartening for a new or small nonprofit to have put in the work to build the organization and find funding a struggle. One solution is free...

7 Fundraising Strategies When Money Is Tight

When you are starting out, money is tight. Money can get tight as the economy changes. No matter how long you are a nonprofit you will run into lean years. It’s a fact of life. So what are some ways you can gain more funds when money is tight? Here are seven...

The Nonprofit Industry’s Dirty Word and How to Use It to Your Advantage

The nonprofit industry as a whole hates the word “marketing”. It is a dirty word- never to be spoken. The only thing I can figure is that marketing is associated with for-profit business and nonprofits and their donors don’t like anything connected to the for-profit business. The problem is that…

Steps to Success


A Simple Plan

About Me

Hi! I’m Alesha. I teach new and small nonprofit leaders how to raise funds so that they can transform the lives of the people they want to serve. I help them set foundations that get them ready for grants and donations. I walk you through sound fundraising practices- action step by action step- to alleviate the overwhelm and make you productive and successfully following your passion for helping people. I also help the overwhelm by taking fundraising tasks off of your plate.

Pin It on Pinterest

Share This