Nonprofit Insider's Club
Why do new Nonprofits fail?

Why do new Nonprofits fail?

50% of all Nonprofits fail in the first year. The top reasons cited are 1) lack of infrastructure and 2) lack of funding.   Years ago, I was on a new nonprofit’s working board in their first year of operation. I felt the overwhelm of everything that I knew...

My Secret Formula to Fundraising Success

My Secret Formula to Fundraising Success

I know this formula probably seems extremely simple but you would be surprised how hard it actually is to put to practice. The one thing I do know is when you spend the time to put this formula into action, funding comes.

How Restricted Funds Factor Into Your Fundraising Letter

How Restricted Funds Factor Into Your Fundraising Letter

I think the first thing you have to understand is that any time you ask a donor to give for a specific purpose, the funds given must be used for that purpose. That is called restricted funds. Unrestricted funds are the opposite. They can be used for any expense – including salaries. When we write our fundraising letters, fundraising professionals know that giving for a specific purpose raises more money. This often leaves us with a dilemma – what if we raised more than we need for the purpose?

Is Your Nonprofit Ready for Grant Money? A How To Know Guide

This is part one of a two-part series. New and small nonprofits often think of Grants as easy funding sources. Grants are not easy. They require some work on your nonprofit’s part and may come with strings. Even with that said, grants should be part of a nonprofit...

I Have a 501(c)3! Now What?!?

My #1 most asked question by Founders goes like this: I have my 501(c)3! Now what? Founders have jumped through all the hoops of getting the idea in their head to an idea on paper but how do you get it from paper to reality? Most Founders I talk to have never worked...

Want to Finally Fund Your Mission? Here’s What You Need to Know.

Now is the time to start making plans to fund your mission. Did you know that 53.8% of nonprofits start planning their year-end appeal campaign in October? Did you know that 59.9% of nonprofits make between 1-3 donor “touches” for their year-end campaign? That campaign usually includes appeal letters! Did you know 28% of nonprofits raise 26-50% of their annual funds from their year-end ask? Would you like to be in that 28%? What could you do with those funds? To help you through the process, the entire month of October will be dedicated to Appeal letters.

How to Use an Irresistible Lead Magnet to Attract New Donors

Acquiring new donors is difficult but when you are not an established nonprofit, it seems to be an even harder task. It is disheartening for a new or small nonprofit to have put in the work to build the organization and find funding a struggle. One solution is free...

7 Fundraising Strategies When Money Is Tight

When you are starting out, money is tight. Money can get tight as the economy changes. No matter how long you are a nonprofit you will run into lean years. It’s a fact of life. So what are some ways you can gain more funds when money is tight? Here are seven...

Steps to Success


A Simple Plan

About Me

Hi! I’m Alesha. I teach new and small nonprofit leaders how to raise funds so that they can transform the lives of the people they want to serve. I help them set foundations that get them ready for grants and donations. I walk you through sound fundraising practices- action step by action step- to alleviate the overwhelm and make you productive and successfully following your passion for helping people. I also help the overwhelm by taking fundraising tasks off of your plate.

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