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Defining Your Ideal Donor Doesn’t Have to be Complicated

Defining Your Ideal Donor Doesn’t Have to be Complicated

Fundraising 101 is you start from within and work your way out. You start with you and your Board’s family and friends and work your way out. But what happens when you get through your family and friends? Using the purpose of an ideal donor allows you to no longer ask your friends and family for donations. You can move past that circle and out further in your community. Expanding your donor list brings in more funding.

3 Beliefs That Are Wrecking Your Fundraising

3 Beliefs That Are Wrecking Your Fundraising

Fundraising is hard. It's even harder when you hold onto beliefs that don't serve you.   I know. I've been there. I've had beliefs about donors and asking for donations that held me back from raising money. The thing is- our beliefs don't always reflect reality....

Expand Your Funding with 5 Steps

Expand Your Funding with 5 Steps

New donors are a necessity whether you are starting out or have been around awhile. They replace the donors who have left your list for a variety of reasons. If you are new, a donor database or list is the single most important asset you will develop. I've seen the...

6 Steps to Create a Successful Online Fundraiser

6 Steps to Create a Successful Online Fundraiser

With in-person events cancelled, many nonprofits are looking for ways to still raise money because your organization hasn’t stopped helping people. The truth is, you will probably need more as demand increases. You may have changed how you deliver services but you...

How to Use an Irresistible Lead Magnet to Attract New Donors

Acquiring new donors is difficult but when you are not an established nonprofit, it seems to be an even harder task. It is disheartening for a new or small nonprofit to have put in the work to build the organization and find funding a struggle. One solution is free...

Newsletter Strategies that Help You Get Great Content and More Time

I know for me the struggle was always time and content ideas. If that’s you, then this Nonprofit Insiders Club Edition is for you.

I Need a Great Nonprofit Board of Directors! Now What?!?

Note:If you are working your way through the 9 Action Steps to a Successful Nonprofit, this article will help you with Step 1. Congratulations! You are at the point you need to build a Board of Directors. You may not know the nuts and bolts of Board recruitment- much...

An Abundance Mindset Positively Impacts Your Fundraising: Stop Sabotaging Your Fundraising With Scarcity

I was talking to a Nonprofit Nation member recently.  She was telling me how her nonprofit has just had a record year. She was amazed that it was in the middle of 2020, the year of COVID-19. She said that she felt things were just lining up for her organization....

Successful Social Media Strategy for Nonprofits

“We’re just starting out and don’t have a lot of original content or a program to promote but we need a social media presence. What do we post?” This is a dilemma I hear often. I always recommend a social media strategy called 4-1-1. It comes from social media experts...

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A Simple Plan

About Me

Most nonprofit leaders lay awake at night trying to figure out how to fund their mission. Hi! I'm Alesha. I teach sustainable fundraising in a way that they can take action today so they can serve their clients. I can help you move from just getting started funding your new nonprofit to gaining confidence in your fundraising and building relationships to knowing what works for your organization and looking at the infinite game when it comes to funding. I’ve worked with nonprofit Founders and written the book I HAVE MY 501(C)3! NOW WHAT?!? Your Blueprint to Starting Your Nonprofit Without Being the Sole Funder that lays the foundations for funding in a new nonprofit. I’ve worked in Development (Fundraising) Departments in large organizations and I know the no cost, low-cost methods they use to bring in funding. I bring those sound strategies to the nonprofits I serve.

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Keep up with what’s going on in the club! Facebook Lives, new releases, challenges, and all things fundraising can be found here.

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