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Getting Funding Means Thinking Like a Fundraiser

Getting Funding Means Thinking Like a Fundraiser

You’ve done all the fundraising things you know to do- events, grants, asking, sponsorships, and on and on. But you aren’t gaining traction. Are you missing something?   I’ve been there too. I came from real estate to the nonprofit world and I didn’t have a clue....

Write an Email People Want to Read

Write an Email People Want to Read

Newsletters are dead. Really. Asking people to sign up for your newsletter is a waste of effort. I know that it is shocking to hear as many nonprofits use newsletters so frequently but it is the truth.   Those nonprofits sending these letters haven't been paying...

Use Social Media to Gain Donors Pt 2

Use Social Media to Gain Donors Pt 2

Last week, I talked about using the AIDA advertising format to design a donor funnel on social media and gain donors. To refresh your memory, AIDA is an acronym for Attention, Interest, Desire, and Action and is used in marketing and advertising. I remember in college...

Use Social Media to Gain Donors

Use Social Media to Gain Donors

Today, I’m going to share the first part of the donor funnel for social media to get people from liking the page to becoming a donor.  Since I recommend Facebook to be your initial social media platform, I’m going to talk in terms of Facebook. 

What to Do When Dealing with Difficult People

What to Do When Dealing with Difficult People

One of the main solutions in dealing with difficult people is to have alternative solutions. For instance, if someone complains that a particular solution won’t work, first ask why. If they come up with a valid reason, then offer alternatives. If they continue to shoot down every suggestion you produce, ask them to come up with a solution.

Fundraising Basics: COVID-19 Edition

Fundraising Basics: COVID-19 Edition

In this unprecedented time, fundraising is more important than ever. Question is how do you fundraise? My husband and I were talking the other day because, for some reason, he has an interest in how to fundraise when you are in isolation. My husband, who is not...

A Note from Alesha

A Note from Alesha

Hello, As I went to write another blog post, I thought writing a letter to you would be better. We are in unprecedented times after all. First, I want you to know you are not alone. I want to encourage you to continue. Don’t give up. Yes, things have gotten harder....

April Posts for Nonprofits

April Posts for Nonprofits

I am continuing the series where I give you posting ideas for each month.This time it’s April. I’ve included some notes that are COVID-19 specific so you can fit the post to more relevant times. I’m giving you a list of national days so you can tailor days to your...

First Year Fundraising Plan in 5 Steps Plus Free Bonuses

A Fundraising Plan is a roadmap to get from where you are now to where you want to be this time next year. There are a lot of fundraising plans out there but they are all cumbersome for a small nonprofit. These plans require a lot of work, are complicated and, really,...

Simple Ways to Overcome your Fear of Taking Massive Action

When a moment of panic comes over you, imagine your role model and remember that they too have experienced fear. But they moved through it anyway.

Six Frequently Asked Questions About Fundraising Answered

If someone tells you as a new nonprofit they can write grants for you and get them funded, they either are naive or want to sell you services. I was naive enough when I started to think every new organization could get grants right away.

Is Your Nonprofit Ready for Grant Money? A How To Know Guide

This is part one of a two-part series. New and small nonprofits often think of Grants as easy funding sources. Grants are not easy. They require some work on your nonprofit’s part and may come with strings. Even with that said, grants should be part of a nonprofit...

What to Do When Dealing with Difficult People

One of the main solutions in dealing with difficult people is to have alternative solutions. For instance, if someone complains that a particular solution won’t work, first ask why. If they come up with a valid reason, then offer alternatives. If they continue to shoot down every suggestion you produce, ask them to come up with a solution.

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A Simple Plan

About Me

Most nonprofit leaders lay awake at night trying to figure out how to fund their mission. Hi! I'm Alesha. I teach sustainable fundraising in a way that they can take action today so they can serve their clients. I can help you move from just getting started funding your new nonprofit to gaining confidence in your fundraising and building relationships to knowing what works for your organization and looking at the infinite game when it comes to funding. I’ve worked with nonprofit Founders and written the book I HAVE MY 501(C)3! NOW WHAT?!? Your Blueprint to Starting Your Nonprofit Without Being the Sole Funder that lays the foundations for funding in a new nonprofit. I’ve worked in Development (Fundraising) Departments in large organizations and I know the no cost, low-cost methods they use to bring in funding. I bring those sound strategies to the nonprofits I serve.

Club Calendar

Keep up with what’s going on in the club! Facebook Lives, new releases, challenges, and all things fundraising can be found here.

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