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Use Social Media to Gain Donors Pt 2

Use Social Media to Gain Donors Pt 2

Last week, I talked about using the AIDA advertising format to design a donor funnel on social media and gain donors. To refresh your memory, AIDA is an acronym for Attention, Interest, Desire, and Action and is used in marketing and advertising. I remember in college...
Top 5 Tips for One-on-One Networking

Top 5 Tips for One-on-One Networking

Not all networking happens at events. Some of the most effective networking you can do happens over coffee meetings. One-on-one catch-ups, whether they’re in real life or virtual, give you a chance to really connect without the distractions of being in a big crowd. My...

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