The Power of the Call to Action

The Power of the Call to Action

You should start using micro-actions now in your communications, on social media, or anywhere you have a call to action. Why? To get people clicking and engaging so they will be willing to take larger actions during the year-end giving season.

Defining Your Ideal Donor Doesn’t Have to be Complicated

Defining Your Ideal Donor Doesn’t Have to be Complicated

Fundraising 101 is you start from within and work your way out. You start with you and your Board’s family and friends and work your way out. But what happens when you get through your family and friends? Using the purpose of an ideal donor allows you to no longer ask your friends and family for donations. You can move past that circle and out further in your community. Expanding your donor list brings in more funding.

3 Beliefs That Are Wrecking Your Fundraising

3 Beliefs That Are Wrecking Your Fundraising

Fundraising is hard. It's even harder when you hold onto beliefs that don't serve you.   I know. I've been there. I've had beliefs about donors and asking for donations that held me back from raising money. The thing is- our beliefs don't always reflect reality....

Successful Social Media Strategy for Nonprofits

“We’re just starting out and don’t have a lot of original content or a program to promote but we need a social media presence. What do we post?” This is a dilemma I hear often. I always recommend a social media strategy called 4-1-1. It comes from social media experts...

I Have a 501(c)3! Now What?!?

My #1 most asked question by Founders goes like this: I have my 501(c)3! Now what? Founders have jumped through all the hoops of getting the idea in their head to an idea on paper but how do you get it from paper to reality? Most Founders I talk to have never worked...

Creating More Powerful Communications Donors Will Love

Consistent messaging is one of the most important activities you will perform in your marketing and fundraising communications and strategies. Find out how and download the worksheet.

April Posts for Nonprofits

I am continuing the series where I give you posting ideas for each month.This time it’s April. I’ve included some notes that are COVID-19 specific so you can fit the post to more relevant times. I’m giving you a list of national days so you can tailor days to your...

Is Your Nonprofit Ready for Grant Money? Pt 2

In the last post, we discussed getting your nonprofit organizationally and operationally ready for Grants. In this post, we'll talk about being financially and programmatically ready. Financial You must have an operating budget. This should be a yearly budget approved...

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A Simple Plan

About Me

Most nonprofit leaders lay awake at night trying to figure out how to fund their mission. Hi! I'm Alesha. I teach sustainable fundraising in a way that they can take action today so they can serve their clients. I can help you move from just getting started funding your new nonprofit to gaining confidence in your fundraising and building relationships to knowing what works for your organization and looking at the infinite game when it comes to funding. I’ve worked with nonprofit Founders and written the book I HAVE MY 501(C)3! NOW WHAT?!? Your Blueprint to Starting Your Nonprofit Without Being the Sole Funder that lays the foundations for funding in a new nonprofit. I’ve worked in Development (Fundraising) Departments in large organizations and I know the no cost, low-cost methods they use to bring in funding. I bring those sound strategies to the nonprofits I serve.

Club Calendar

Keep up with what’s going on in the club! Facebook Lives, new releases, challenges, and all things fundraising can be found here.

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