Ideal Donors Influence Your Fundraising Letter and Help You Raise More Money
It's appeal or fundraising letter writing time. It is so hard to get started writing and put something on paper that will bring in much-needed funds. There's always a moment when I hit send on an email or put the last letter in the mailbox, that I feel the weight of...
3 Fundraising Basics Every Nonprofit Needs
Talking to your donor in a way that resonates with them helps you communicate your mission.
The Power of the Call to Action
You should start using micro-actions now in your communications, on social media, or anywhere you have a call to action. Why? To get people clicking and engaging so they will be willing to take larger actions during the year-end giving season.
You Don’t Have To Go At It Alone: Stories from Mentoring
Nonprofit leaders- Founders and new Executive Directors- find setting up, running a nonprofit, or fundraising daunting. They feel alone and overwhelmed. I know because I talk to nonprofit leaders often about their challenges- both in the organization and...
Defining Your Ideal Donor Doesn’t Have to be Complicated
Fundraising 101 is you start from within and work your way out. You start with you and your Board’s family and friends and work your way out. But what happens when you get through your family and friends? Using the purpose of an ideal donor allows you to no longer ask your friends and family for donations. You can move past that circle and out further in your community. Expanding your donor list brings in more funding.
Why Measure? 4 beliefs that Keep Your Nonprofit from Being Successful
Measuring our fundraising is one of the most important things that we do. Measuring helps us see if a fundraiser is doing well or if it's time for it to be replaced. I remember working for a larger nonprofit and we had an event that has gone on for over 20...
4 Mistakes Nonprofit Nation’s Momentum Members Avoid
If you've been reading my blog at all this month you know that Nonprofit Nation is the new membership I'm opening up August 1, 2020. Momentum is stage 3 of that membership. Nonprofits in stage 3 are getting more and more success in fundraising and are starting to...
3 Beliefs That Are Wrecking Your Fundraising
Fundraising is hard. It's even harder when you hold onto beliefs that don't serve you. I know. I've been there. I've had beliefs about donors and asking for donations that held me back from raising money. The thing is- our beliefs don't always reflect reality....
The Secrets of the 990: 5 Tips to Using Them In Your Grant Writing
The 990 of a Private Foundation (990-PF) is a wealth of knowledge if you know where to look. It can be key to vetting the Foundation for your organization and getting the grant- even if you don’t have a grant database. In case 990 is a new term, it is an IRS form that...
Discover the Funding Source That Provides a Consistent Income Each Month
I’ve been in small nonprofits where after the funding fundraising event, we celebrated, and then a few weeks later things got tense again because we needed the next fundraiser for more cash. I remember working for a big nonprofit and the rush we got when there was a...
A Simple Plan
About Me
Most nonprofit leaders lay awake at night trying to figure out how to fund their mission.
Hi! I'm Alesha.
I teach sustainable fundraising in a way that they can take action today so they can serve their clients.
I can help you move from just getting started funding your new nonprofit to gaining confidence in your fundraising and building relationships to knowing what works for your organization and looking at the infinite game when it comes to funding. I’ve worked with nonprofit Founders and written the book I HAVE MY 501(C)3! NOW WHAT?!? Your Blueprint to Starting Your Nonprofit Without Being the Sole Funder that lays the foundations for funding in a new nonprofit.
I’ve worked in Development (Fundraising) Departments in large organizations and I know the no cost, low-cost methods they use to bring in funding. I bring those sound strategies to the nonprofits I serve. Club Calendar
Keep up with what’s going on in the club! Facebook Lives, new releases, challenges, and all things fundraising can be found here.