Why do new Nonprofits fail?

Why do new Nonprofits fail?

50% of all Nonprofits fail in the first year. The top reasons cited are 1) lack of infrastructure and 2) lack of funding.   Years ago, I was on a new nonprofit’s working board in their first year of operation. I felt the overwhelm of everything that I knew...

How Restricted Funds Factor Into Your Fundraising Letter

How Restricted Funds Factor Into Your Fundraising Letter

I think the first thing you have to understand is that any time you ask a donor to give for a specific purpose, the funds given must be used for that purpose. That is called restricted funds. Unrestricted funds are the opposite. They can be used for any expense – including salaries. When we write our fundraising letters, fundraising professionals know that giving for a specific purpose raises more money. This often leaves us with a dilemma – what if we raised more than we need for the purpose?

The 3 Myths Stopping You from Fundraising

The 3 Myths Stopping You from Fundraising

Organizations who are just starting out know the urgent need for funding. Led by people who, while good-hearted, don't understand the fundamentals of fundraising sustainability. They're often looking for the visible, known, quick solutions to funding their missions....

My #1 Success in Grant Writing

My #1 Success in Grant Writing

Beyond the process, learning what funders look for when determining if the organization is a good investment has helped me assist new nonprofits with program development, budgeting, collaboration, and setting the organization’s foundation.

Whose Responsibility is Fundraising Anyway?

Whose Responsibility is Fundraising Anyway?

Many Founders and Board Chairs I talk to find it difficult to get their Board members to take responsibility for fundraising. It often comes down to whose responsibility is it? Today, we talk about the responsibilities as it pertains to the Board- collectively and...

Book Review: The Fundraising Habits of Supremely Successful People

Book Review: The Fundraising Habits of Supremely Successful People

I’ve chosen this book for several reasons. First, we are talking about boards this month so it fit nicely.  Second, it is a quick read – about an hour – so you can quickly get the information and start applying it. Lastly, while many of the 25 habits listed may be difficult for small nonprofits to set, all the habits can either be implemented now or strived to be accomplished in the future. It is worth you and your Board to read.

How to be a Bad Board Member

You signed up to be a Board member and now you’ve changed your mind. Instead of quitting, you’ve decided to be a bad Board member and be asked off. What are some sure-fire ways to be the worst Board member ever? I surveyed my nonprofit friends to help you out. Here...

7 Fundraising Strategies When Money Is Tight

When you are starting out, money is tight. Money can get tight as the economy changes. No matter how long you are a nonprofit you will run into lean years. It’s a fact of life. So what are some ways you can gain more funds when money is tight? Here are seven...

Fundraising Basics: COVID-19 Edition

In this unprecedented time, fundraising is more important than ever. Question is how do you fundraise? My husband and I were talking the other day because, for some reason, he has an interest in how to fundraise when you are in isolation. My husband, who is not...

An Abundance Mindset Positively Impacts Your Fundraising: Stop Sabotaging Your Fundraising With Scarcity

I was talking to a Nonprofit Nation member recently.  She was telling me how her nonprofit has just had a record year. She was amazed that it was in the middle of 2020, the year of COVID-19. She said that she felt things were just lining up for her organization....

The Nonprofit Industry’s Dirty Word and How to Use It to Your Advantage

The nonprofit industry as a whole hates the word “marketing”. It is a dirty word- never to be spoken. The only thing I can figure is that marketing is associated with for-profit business and nonprofits and their donors don’t like anything connected to the for-profit business. The problem is that…

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A Simple Plan

About Me

Most nonprofit leaders lay awake at night trying to figure out how to fund their mission. Hi! I'm Alesha. I teach sustainable fundraising in a way that they can take action today so they can serve their clients. I can help you move from just getting started funding your new nonprofit to gaining confidence in your fundraising and building relationships to knowing what works for your organization and looking at the infinite game when it comes to funding. I’ve worked with nonprofit Founders and written the book I HAVE MY 501(C)3! NOW WHAT?!? Your Blueprint to Starting Your Nonprofit Without Being the Sole Funder that lays the foundations for funding in a new nonprofit. I’ve worked in Development (Fundraising) Departments in large organizations and I know the no cost, low-cost methods they use to bring in funding. I bring those sound strategies to the nonprofits I serve.

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