Use Social Media to Gain Donors Pt 2
Last week, I talked about using the AIDA advertising format to design a donor funnel on social media and gain donors. To refresh your memory, AIDA is an acronym for Attention, Interest, Desire, and Action and is used in marketing and advertising. I remember in college...
Use Social Media to Gain Donors
Today, I’m going to share the first part of the donor funnel for social media to get people from liking the page to becoming a donor. Since I recommend Facebook to be your initial social media platform, I’m going to talk in terms of Facebook.
What to Do When Dealing with Difficult People
One of the main solutions in dealing with difficult people is to have alternative solutions. For instance, if someone complains that a particular solution won’t work, first ask why. If they come up with a valid reason, then offer alternatives. If they continue to shoot down every suggestion you produce, ask them to come up with a solution.
Simple Ways to Overcome your Fear of Taking Massive Action
When a moment of panic comes over you, imagine your role model and remember that they too have experienced fear. But they moved through it anyway.
Fundraising Basics: COVID-19 Edition
In this unprecedented time, fundraising is more important than ever. Question is how do you fundraise? My husband and I were talking the other day because, for some reason, he has an interest in how to fundraise when you are in isolation. My husband, who is not...
A Note from Alesha
Hello, As I went to write another blog post, I thought writing a letter to you would be better. We are in unprecedented times after all. First, I want you to know you are not alone. I want to encourage you to continue. Don’t give up. Yes, things have gotten harder....
April Posts for Nonprofits
I am continuing the series where I give you posting ideas for each month.This time it’s April. I’ve included some notes that are COVID-19 specific so you can fit the post to more relevant times. I’m giving you a list of national days so you can tailor days to your...
What Cowbells Have to do with Your Nonprofit and Why You Need More
I follow Bobby Klink of social media and through his podcast. He helps entrepreneurs with their businesses. One of the concepts he talks about is that entrepreneurs need more cowbells, something to make them stand apart from the crowd. It has become a cry in his...
Fundraising Productivity Hacks You can Use
Getting your personal systems and processes in place can set you up for success.
What is a Grant Readiness Plan?
What do we need to do program wise to be ready for grants? This section might include what we need either as far as deliverables or new measurement systems in order to be grant competitive.
A Simple Plan
About Me
Most nonprofit leaders lay awake at night trying to figure out how to fund their mission.
Hi! I'm Alesha.
I teach sustainable fundraising in a way that they can take action today so they can serve their clients.
I can help you move from just getting started funding your new nonprofit to gaining confidence in your fundraising and building relationships to knowing what works for your organization and looking at the infinite game when it comes to funding. I’ve worked with nonprofit Founders and written the book I HAVE MY 501(C)3! NOW WHAT?!? Your Blueprint to Starting Your Nonprofit Without Being the Sole Funder that lays the foundations for funding in a new nonprofit.
I’ve worked in Development (Fundraising) Departments in large organizations and I know the no cost, low-cost methods they use to bring in funding. I bring those sound strategies to the nonprofits I serve. Club Calendar
Keep up with what’s going on in the club! Facebook Lives, new releases, challenges, and all things fundraising can be found here.